Press
Release
New App Does Something that
Google Cannot Do
New Paradigm – Automatically
connect advertisers to buyers by telephone when they are ready to buy
Murrieta, CA, August 19,
2014: Yellow Magic Incorporated, a global provider of print
and electronic directory publishing and local search solutions for the Yellow
Pages Industry, announced today that the company is preparing to launch a new
app called Call-Me-Quick where a buyer states what he needs, and in moments
receives calls from sellers of that product or service.
Ron
Mintle, CEO of Yellow Magic Incorporated states, “A big advantage of
Call-Me-Quick over Google is that the user does not have to take the time to
search, go through the results, choose some results, and then call them to see if
they can supply what the user wants. With Call-Me-Quick, the system
automatically selects and calls suppliers and tells them what the user wants,
and if they can supply the product or service needed, they are connected to the
user. This means that the user only talks to suppliers who already know
the user’s needs and can supply it.”
Sam
Pretorius, Yellow Magic’s Director of Development added, “Another big advantage
of a local app over Google is that the results are high quality. Your
reps have talked to them so you know that they are in business, are properly
classified, and the information is current.”
In
a discussion with Paul Duffy, Yellow Magic’s Regional Sales Manager, Mr. Duffy
pointed out the importance of being able to track usage of an app. He noted that publishers and national
advertisers get to see who was called, how many times, from where, and if the
advertiser responded.
Yellow
Magic is in the process of signing up publishers nationwide. Mintle continued, “With Call-Me-Quick, there
is one app, with one user interface that can have the quality of local
listings, all over the United States. Each publisher that participates
gets their data added to the database that yields the results for any user in
the immediate area. That means that when a user travels from one
publisher’s area to another, he still gets quality results. Where no
participating publisher has advertisers, a national database is searched so
that the user always gets results.”
Duffy
already has a number of publishers getting ready for the big social media and
other promotional media blitz that will occur with the formal launch, and we
are in the process of refining the database.
And due to the fact that there is almost no risk to include your
advertisers (only 10 cents per advertiser per month to be included in the
search results and only pennies for completed calls), it is a no-brainer to
deliver highly qualified leads, branded to your company, and for a very small
fraction of the cheapest of Google AdWords!
Duffy
is quick to ask. “Can Google do that?”
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