Friday, November 22, 2013

Who Is Yellow Magic Incorporated?

Many people know who Yellow Magic is, but not everyone knows our roots or even the variety of our products and services.

What is now Yellow Magic started out over 40 years ago as a programming consulting company called Consulting Resources Incorporated.  At first, we were developing just about anything our clients wanted, usually in either IBM Assembly Language or COBOL.  In time we started to specialize in database publishing related projects such as directories, catalogs, manuals, bank checks, time tables, TV guides, and just about anything that was maintained in a database and published in some format.  And we changed our name to Composition Technology International.

In the 70's and early 80's, we were always developing systems for our clients, but we had no products of our own.  We had developed a number of yellow pages systems for large companies on mainframe and mini computers, but the advent of the micro computer, we bought an IBM PC and started developing a PC-based yellow pages system.  It was first called Yellow Cash, and soon became Yellow Magic.

We were the first company to offer a PC-based yellow pages solution complete with pagination, and with the success of the Yellow Magic product, we decided to change the name of the company to Yellow Magic Incorporated, and as they say, the rest is history.

We have made a video that you can see on YouTube to get an overview of the company and its products.  I hope you enjoy it.

See it here:

Ron Mintle