Yellow Magic Incorporated and DevHub/EVO Media Group Announce Partnership to Market Award-Winning Web Presence Solutions Platform for Directory Publishers and SME’s

New turn-key web presence platform allows Yellow Pages Publishers to offer SME customers centrally managed websites, Facebook pages, mobile sites and more.

Murrieta, CA  March 6, 2012 – Yellow Magic Incorporated global supplier of software solutions for the LocalSearch and Directory Publishing Industry, launches a new partnership with DevHub/EVOMedia Group award-winning builders of a website creation platform, to jointly introduce and integrate a complete turn-key web presence management system. The partnership enables Directory Publishers to rapidly deploy new social, local, and mobile products bringing instant value to their service offerings.

“Yellow Pages publishers have consistently been leaders contributing to local business’ success by connecting businesses with customers using printed telephone directories,” said Ron Mintle, CEO of Yellow Magic Incorporated.  “Directory Publishers also continue to provide local search   content on the Internet.  Over the last few years it has become inevitable that all local small to medium sized businesses need websites and a web presence in the social media arena in addition to print advertising.”  Matt Wilson, Director of White Label Opportunities for DevHub commented, “It is estimated that more than 60% of US businesses alone do not have a website, let alone a comprehensive centrally managed web presence.”  “One of the biggest stumbling blocks to delivering web and social media services to millions of smaller businesses has been the ability to manage and produce thousands of sites, while providing a consistent, ubiquitous web presence that is easily updated, adapted, improved and self-managed by both the publisher and business owner,”  said Mintle.

Yellow Magic chose to sync up their efforts and their Yellow Magic Business System with a solution from DevHub, backed by the EVO Media Group, based in Seattle, WA and Silicon Valley, CA.  “DevHub is proven at scale, built to manage a large client base and is friendly with our clients existing systems. It’s a very capable site creation platform and web presence solution that answers a Directory Publishers’ need to bring additional value to their existing service offerings by bundling in a suite of proven web products.”

“With DevHub, Publishers, and their SME customers, can easily manage brand, messaging and business details across the web on almost any screen, network or platform, from a custom mobile site to the business details on a Google Places page, and they can do it all from a single elegant interface. Sites can be up in about five minutes and can include several variables such as video, photos, logos, maps, social sharing and more,” replied Wilson.

“This makes it easy for our Yellow Magic publishers to not only offer print, Internet and mobile products and listings, but also a complete website for every one of their customers with an array of social and sharing features,” said Sam Pretorius, Director of Program Development for Yellow Magic Incorporated.  “Publishers can monitor results of their customers, and customers can monetize, manage and edit their sites for further success,” Pretorius stated. 

DevHub and Yellow Magic promote the turn-key program to publishers allowing flexibility and control to fit the product into the Publishers’ advertising business model.

“No other company we reviewed offered this much ease of production with instant web presence, along with other critical local, mobile and social visibility features. We feel strongly that to compete in today’s marketplace, SME’s need both print and web presence to succeed,” added Mintle.

About Yellow Magic Incorporated
Yellow Magic Incorporated is a global supplier of software solutions for directory publishers. Our software has been licensed to more than 175 publishers for directory production for 54 countries in 23 languages. Supported publishing formats include Print and Electronic (Internet, CD-ROM, and Mobile) directories as well as apps.

The Yellow Magic solution consists of the base Yellow Magic Business Management and Publishing System and additional ancillary programs to add functionality as required for different publisher's needs and the size of the publisher.  The base Yellow Magic system includes modules for Lead Generation, Sales Management, Sales Reporting, Sales Tracking, Commission Calculations, Workflow Control (Sales Assignments, Display Ad, In-column Ads, and Proof Tracking), Contract Entry, Proof Generation, Document Imaging for the Paperless Office, Quality Control, Database Maintenance, Billing, Accounts Receivable, General Ledger information for your Accounting Program, Free Listings Entry and Maintenance, Management Reports, Import/Export of Data, Directory Specifications, Composition, Typesetting, Pagination, Index Generation, and a lot more.  For more information, please visit http://www.yellowmagic.com.

About DevHub/Evo Media Group
The EVO Media Group is a venture-backed company that is dually headquartered in Silicon Valley and Seattle. Founded in October 2007, EVO's flagship website creation platform, http://www.DevHub.com, is now available as a privately labeled platform. DevHub is your place to create websites on the Web with no hosting hassle, guided site-editing, money-making tools and online brand builder.  In addition to its editing tools, DevHub's drag-and-drop modules pull in content, video, products, ads, and more from various top-tier partners around the Web. You have the power to do it, and we provide you with a guided site editor to make it happen.  EVO's platforms employ the newest Internet technologies and are built for scale from the ground up.  It is one of the pioneers in applying gaming mechanics to previously mundane and daunting platforms via a process known as "gamification".  The result is a lower barrier to entry, users being incentivized to complete tasks on time, and a sense of fun.